MANAGING KEY ACCOUNTS

«It’s not about having the right opportunities. It’s about handling the opportunities right.»

Mark Hunter

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Key-Account-Management

The program includes the following topics:

  • Understanding all the expectations
  • Expanding my network
  • Understanding the mechanisms of decision making
  • Adding value to my offer
  • Increasing my influence

My learning outcomes

ANALYZE THE COMPLEXITY

Understanding the stakes

Élaborer mon offre

PREPARE MY OFFER

Verbalising the perfect offer

POSITION MYSELF

Inspiring all the stakeholders

PROVOKE WILLINGNESS

Meeting the expectations and creating needs

What’s in it for me?

  • Understanding the complexity
  • Satisfying my interlocutors
  • Convincing

Timing

4 interactive sessions of 2 hours to master the learning results

*Type of coaching: online and / or face-to-face

Optional

4 personalized coaching sessions of 2 hours about my key accounts